Forrester Research

Forrester Research, Inc.
Company typePublic
NasdaqFORR
IndustryMarket research
Information technology
FoundedJuly 1983; 42 years ago (1983-07)
FounderGeorge F. Colony
Headquarters
60 Acorn Park Drive, Cambridge, Massachusetts, U.S.[1]
Revenue$480.8 million in 2023
Number of employees
1,700+
Websiteforrester.com
George Colony, CEO of Forrester Research

Forrester Research, Inc. is a research and advisory firm[2][3][4] working in research, consulting and events.[5] Forrester’s clients include large global business, technology and consumer enterprises. The firm is headquartered in Cambridge, MA.[5]

History

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Forrester was founded in July 1983 by George Forrester Colony in Cambridge, MA.[6] In November 1996, Forrester announced its initial public offering on the Nasdaq Stock Market.[7] The offering raised approximately $32 million through the sale of 2.3 million shares, providing capital for geographic and service expansion.[8][9]

In November 1999, the company acquired Fletcher Research, a London-based internet research firm.[10] In October 2000, it acquired FORIT GmbH, a technology research provider based in Frankfurt, Germany, further extending its presence in Europe.[11]

Forrester launched its Wave reports in July 2002 as a new methodology for evaluating technology vendors.[12]

Forrester’s acquired Giga Information Group in March 2003,[13] JupiterResearch in July 2008,[14] Springboard Research in May 2011,[15] and SiriusDecisions in January 2019.[16]

In May 2021, Forrester launched their Forrester Decisions portfolio.[17]

Leadership

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  • George F. Colony, chairman of the board and CEO[18]

References

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  1. ^ "Contact Us".
  2. ^ O'Reilly, Lara. "The Elon tax: Ad insiders say they're advising clients to spend on X to avoid legal and political headaches". Business Insider. Retrieved 2025-12-03.
  3. ^ "An AI 'gold rush.' What to know about OpenAI's record $40-billion funding round". Los Angeles Times. 2025-04-02. Retrieved 2025-12-03.
  4. ^ Gormley, Brian (2025-01-02). "Sorting Opportunity From Hype in Healthcare AI". Wall Street Journal. ISSN 0099-9660. Retrieved 2025-12-03.
  5. ^ a b "About Us". Forrester. Retrieved 2025-12-03.
  6. ^ Buerger, David J. "Power Pundit". Wired. ISSN 1059-1028. Retrieved 2026-01-29.
  7. ^ "Forrester Research to Go Public". Wired. ISSN 1059-1028. Retrieved 2026-01-29.
  8. ^ "History of Forrester Research, Inc". FundingUniverse. Retrieved 2026-01-29.
  9. ^ "Hot IPO market for tech firms hit a cooling trend in 1996 - Silicon Valley Business Journal". www.bizjournals.com. 1997-03-03. Retrieved 2026-01-29.
  10. ^ "Forrester Acquires Fletcher". Chief Marketer. 16 November 1999. Retrieved 2026-01-29.
  11. ^ "Forrester plans $15 million acquisition of German firm - Boston Business Journal". www.bizjournals.com. 2000-09-28. Retrieved 2026-01-29.
  12. ^ "Daily Research News no. 1772 - The Forrester Wave - printer-friendly". www.mrweb.com. Retrieved 2026-01-29.
  13. ^ Bulkeley, William M. (January 21, 2003). "Forrester Agrees to Buy Giga In Latest Sign of Consolidation". The Wall Street Journal. New York, NY: Dow Jones & Company. Retrieved May 5, 2025.
  14. ^ Savitz, Eric (July 31, 2008). "Pundit Consolidation: Forrester Buys JupiterResearch". Barron's. New York, NY: Dow Jones & Company. Retrieved May 5, 2025.
  15. ^ Agrawal, Shrija (May 12, 2011). "Forrester Acquires Springboard Research For Asia-Pacific Play". VCCircle. Noida, India: Mosaic Media Ventures Private Limited. Retrieved May 5, 2025.
  16. ^ Deighton, Katie (November 27, 2018). "Forrester snaps up SiriusDecisions in $245m deal". The Drum. Glasgow, Scotland: Carnyx Group Ltd. Retrieved May 5, 2025.
  17. ^ Ellett, John (May 20, 2021). "CMOs Keys To Success As Transformation Leaders According To Latest Forrester Research". Forbes. Jersey City, NJ: Forbes Global Media Holdings Inc. Retrieved May 5, 2025.
  18. ^ "George F. Colony - FORR | Forrester Research Inc". The Wall Street Journal. Retrieved 2025-07-13.
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